Key sources: Marketing director job description, Marketing director competencies profile, Marketing director annual objectives…
You can do performance review of Marketing director based on competencies below:
I. Marketing director skills
1. Ability to analyze data:
An essential skill for a marketing director to know whether his/her experiments support his/her hypothesis and interpret customer feedback or not in order to make proper judgment and develop strategies for timely improvements.
2. Ability work as a team:
Teamwork skills are critical for your effectiveness as a director to able to lead your team. The main job is to coordinate with other professionals and as much, you have to possess ability to work as an effective team leader.
3. Creative skills:
A creative director always knows how to convince other people to innovate in work, make them power their passion. He/she has ability to satisfy and meet all requirements of customers. Also he/she have smart vision to reach innovation and expand cooperation relation with any potential customers.
4. Written and verbal communication skills:
This is two important skills a marketing director needs to develop for his/her profession. Use verbal communication skill to interpret the marketing strategies to customers and use written communication skill to prepare memorandum and business plans for the company.
5. Management skills:
As a marketing director you must have this skill. The management is tested and evaluated through organization and performance of other different skills. It is necessary to possess a
6. Advanced computer skills:
Be able to say that no efficiency in work without technologies. So a marketing director needs to understand basic skill in using computer in order to assist effectively his/her work.
7. Ability to solve problems analytically:
It is critical to make smart decision when facing stress and complex problems. The problem-solving skill is one of necessary skills in marketing job. So you should use some steps cleverly to solve the problems such as acknowledge and analyze the problems, deep understanding of them, choose optimal solution and apply them, final give assessment.
8. Good organization and planning skills:
Making a wrong plan can lead to serious consequences. So the organization and planning skills are very crucial in order to assure give suitable plans for all employees to do follow them.
9. Ability to work under pressure meeting deadlines:
Anyone has to face stress and pressure in work. Thus establish specific objectives and spend time relaxing are useful methods for marketing director to handle pressure and reduce stress.
10. It’s necessary to possess ability of budget management.
This helps the marketing director can control how much amount of finance your company used.
II. Soft/management skills
You can ref more review phrases samples of Marketing director competencies below by clicking links that you want to:
10. Problem solving
12. Quality of work
14. Time management